Cold outbound at scale

Problem

SDRs spend hours researching leads and still send generic messages. Response rates suffer.

Solution

Research each lead, personalize messaging, and run sequences 24/7. Reps get hot leads and booked meetings.

Benefits

• Higher reply rates
• Consistent follow-up
• More meetings per rep
• No manual research

How to get started

1. 1

   Connect CRM and email

   Link your CRM and email (and optional LinkedIn). It reads contacts and writes back activities.

2. 2

   Define ICP and sequences

   Set your ideal customer profile and build 1–2 sequences. Use plain-language instructions for tone.

3. 3

   Launch and tune

   Go live with a segment. Monitor reply and meeting rates; refine messaging and targeting.

Recommended tools

11x.ai, Artisan AI, Clay. See the full list on the AI Sales Agent pillar page.